Red Sox President Larry Lucchino appeared on the WEEI/NESN broadcast of the Dennis & Callahan Show this morning and dealt with a wide range of topics. The most interesting revelation was that—as we all thought—sagging NESN ratings did have an impact on the 2011 "business plan" that the team put together. Citing a dip in the metrics he dubbed "The Barometer of Demand" Lucchino clearly implied that the big off-season acquisitions of Gonzalez and Crawford were geared to spike the barometric pressure upward.
You can read a summary of the interview by WEEI's Rob Bradford here.